Combating the Influence of the Heuristic Thinking in Online Star Ratings: Preliminary Evidence

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Reference

Weinmann, M., Schneider, C., & vom Brocke, J. (2017). Combating the Influence of the Heuristic Thinking in Online Star Ratings: Preliminary Evidence. Paper presented at the Gmunden Retreat on NeuroIS 2016, Gmunden.

Publication type

Paper in Conference Proceedings

Persons

Organizational Units

  • Institute of Information Systems
  • Hilti Chair of Business Process Management

Original Source URL

Link

DOI

http://dx.doi.org/https://doi.org/10.1007/978-3-319-41402-7_7