Incorporating willingness-to-pay data into online recommendations for value-added services

Externe Links

• Link to original source
• Incorporating Willingness-to-Pay Data into Online Recommendations for Value-added Services

Referenz

Backhaus, K., Becker, J., Beverungen, D., Frohs, M., Müller, O., & Weddeling, M. (2010). Incorporating willingness-to-pay data into online recommendations for value-added services. Paper presented at the European Conference on Information Systems, Pretoria, South Africa. (VHB_3: B)

Publikationsart

Beitrag in Konferenztagungsband

Mitarbeiter

• Prof. Dr. Oliver Müller

Einrichtungen

• Institut für Wirtschaftsinformatik
• Hilti Lehrstuhl für Business Process Management