Strategy Development and Implementation - A Case Study of an Asian/Western Multicultural Group

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Referenz

Vallaster, C. (1999). Strategy Development and Implementation - A Case Study of an Asian/Western Multicultural Group. Proceedings of the 7th Cross-Cultural Research Conference, Cancun, Mexico, 203-229.

Publikationsart

Artikel in Journal

Abstract

http://marketing.byu.edu/htmlpages/ccrs/proceedings99/vallaster.htm

Mitarbeiter

Einrichtungen

  • Institut für Entrepreneurship
  • Van Riemsdijk-Lehrstuhl für Entrepreneurship