4306653: C12_International Management - Vorlesung

zurück zur Übersicht
Semester:SS 17
Art:Vorlesung
Sprache:Englisch
Plansemester:4
Lektionen / Semester:45.0 L / 34.0 h
Selbststudium:86.0 h

Modulleitung/Dozierende

Studiengang

Bachelorstudiengang Betriebswirtschaftslehre (01.09.2012)

Beschreibung

Introduction to the field of International Management.
Basic introduction to: internationalization process and -environment, reasons for internationalization, actors in the international environment, the role of culture, instruments for the identification and evaluation of markets, market entry strategies, international human resource management, international marketing, organizational structures, and the leadership and management of international companies.

Kompetenzen

    • Learn the most important instruments or approaches in the field of international management.
    • Understand and apply the learned instruments or approaches in various situations.
    • Tolerance, empathy, active listening, team skills, curiosity
    • Personal initiative, curiosity, reflection

Lehrmethoden

Lecture with interactive elements

Literatur

Cavusgil, S. T., Knight, G., & Riesenberger, J. (2013). A Framework of International Business. Upper Saddle River (NJ): Pearson.

Prüfungsmodalitäten

  • written examination

Termine

DatumZeitRaum
23.02.201715:15 - 18:00H2
02.03.201715:15 - 17:45H2
09.03.201715:15 - 17:45H2
16.03.201715:15 - 17:45H2
23.03.201715:15 - 17:45H2
30.03.201715:15 - 17:45H2
06.04.201715:15 - 17:45H2
13.04.201715:15 - 17:45H2
27.04.201715:15 - 17:45H2
04.05.201715:15 - 17:45H2
11.05.201715:15 - 17:45H2
18.05.201715:15 - 17:45H2
01.06.201715:15 - 17:45H2

Prüfungen

  • PWW-BA-12_International Management - VO (SS 17, bewertet)
  • PWW-BA-12_International Management - VO (WS 17/18, bewertet)