Semester:SS 19
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:45.0 L / 34.0 h
Self-directed study time:86.0 h
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:45.0 L / 34.0 h
Self-directed study time:86.0 h
Module coordination/Lecturers
- Prof. Dr. Stefan Seidel
(Modulleitung)
- Prof. Dr. Stefan Seidel
(Interner Dozent)
- Dr. rer. oec. Michael Reiner Kamm, MSc
(E-Learning Admin)
Curricula
Bachelor's degree programme in Business Administration (01.09.2012)Modules
Description
A real-life case which is set up in cooperation with a company partner serves to apply knowledge on innovation management in a practical project. The developed solution should be scientifically sound and applicable in practice.
Qualifications
Lectures Method
Interactive exercise, real-life case, work in groups, cooperation with a company partner
Literature
Trott (2013). Innovation Management and New Product Development, 5th ed., Pearson.
Ahmed and Shepherd (2011). Innovation Management: Context, Strategies, Systems and Processes, Pearson.
Exam Modalities
- term paper
- presentation
Dates
| Datum | Zeit | Raum |
| 22.02.2019 | 12:30 - 16:00 | H2 |
| 04.03.2019 | 08:15 - 10:45 | S1 |
| 18.03.2019 | 08:15 - 10:45 | S1 |
| 25.03.2019 | 08:15 - 10:45 | S1 |
| 01.04.2019 | 08:15 - 10:45 | S1 |
| 08.04.2019 | 08:15 - 10:45 | S1 |
| 15.04.2019 | 08:15 - 10:45 | S1 |
| 29.04.2019 | 08:15 - 10:45 | S1 |
| 06.05.2019 | 08:15 - 10:45 | S1 |
| 10.05.2019 | 08:30 - 15:45 | H2 |
| 13.05.2019 | 08:15 - 10:45 | S1 |
| 20.05.2019 | 08:15 - 10:45 | S1 |
| 24.05.2019 | 08:30 - 15:45 | H5 (Fabrikweg) |
Exams
- PWW-BA-12_Innovation Lab - Übung (SS 19, in Bewertung)