Semester:SS 19
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:15.0 L / 11.5 h
Self-directed study time:78.5 h
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:15.0 L / 11.5 h
Self-directed study time:78.5 h
Module coordination/Lecturers
- Prof. Dr. Leo Brecht
(Modulleitung)
- Prof. Dr. Leo Brecht
(Interner Dozent)
Curricula
Bachelor's degree programme in Business Administration (01.09.2012)Description
The goal is to develop a product or service for a regional case company. A series of instruments/tools for product design will be conveyed for the topics
- from strategy to product
- identification of customer needs
- ideation
- product development
- prototyping
- marketing
Qualifications
Lectures Method
Case based product/service design
Exam Modalities
- term paper
- presentation
Dates
| Datum | Zeit | Raum |
| 19.02.2019 | 13:15 - 14:45 | C.119 |
| 12.03.2019 | 13:15 - 14:45 | C.119 |
| 26.03.2019 | 13:15 - 14:45 | C.119 |
| 02.04.2019 | 13:15 - 14:45 | C.119 |
| 30.04.2019 | 13:15 - 14:45 | C.119 |
| 14.05.2019 | 13:15 - 14:45 | C.119 |
| 21.05.2019 | 13:15 - 14:45 | Extern |
| 28.05.2019 | 13:15 - 14:45 | C.119 |
Exams
- PWW-BA-12_Product Design - UE1 (SS 19, in Bewertung)