Reference
Rishi, B. J. (2009). Understanding the Buying Behaviour of the Apparel Customers in the Organized Retail Formats. Asia Pacific Business Review, 5(2), 134-140. (ABDC_2022: B; ABS_2021: 2; VHB_3: C)
Publication type
Article in Scientific Journal
Persons
Organizational Units
- Institute for Entrepreneurship
- Chair in International Management