Technologies that support marketing and market development in SMEs – Evidence from social networks

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Reference

Eggers, F., Hatak, I., Kraus, S., & Niemand, T. (2017). Technologies that support marketing and market development in SMEs – Evidence from social networks. Journal of Small Business Management, 55(2), 270-302. (ABDC_2016: A; ABDC_2019: A; ABS_2018: 3; ISI_2016: 2.876; ISI_2016_5year: 4.342; ISI_2018: 3.12; VHB_3: B)

Publication type

Article in Scientific Journal

Persons

Organizational Units

  • Chair of Strategic Management and Entrepreneurship
  • Chair of Entrepreneurship and Leadership

Original Source URL

Link

DOI

http://dx.doi.org/10.1111/jsbm.12313