Graduate Students as Target Group of the University's Marketing Activities

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Reference

Emes, J. (. (2001). Graduate Students as Target Group of the University's Marketing Activities. Services Marketing Quarterly, 23(2), 81-108. (ABDC_2016: B; ABDC_2019: B; ABS_2018: 1)

Publication type

Article in Scientific Journal

Persons

Organizational Units

  • Institute for Entrepreneurship