Research Methods I (IME)
Research Methods I (IME)
Modulleitung
Studiengänge
Bachelorstudiengang Betriebswirtschaftslehre (BSc BWL 21)
(01.09.2021)
Modul
The context of social research methods (literature review, quantitative and qualitative research methods) relating to research projects in the areas of International Management and Entrepreneurship.
Literatur
- Bryman, A. (2015) Social Research Methods, 5th ed., Oxford, Oxford University Press.
- Saunders, M., Lewis, P. & Thornhill, A. (2019) Research Methods for Business Students, 8th ed., Harlow, Essex, Pearson.
- Creswell, J. W. (2018) Research design: qualitative, quantitative, and mixed methods approaches, 5th ed., Thousand Oaks, CA, Sage.
- Yin, R. K. (2017) Case Study Research and Applications: Design and Methods, 6th ed. Thousand Oaks, CA, Sage.
Lernergebnisse
Die Studierenden...
Prüfungsmodalitäten
- Final Exam