3907307: Venture Strategy Simulation

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Semester:SS 15
Type:Seminar
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:60.0 L / 45.0 h
Self-directed study time:135.0 h

Module coordination/Lecturers

Curricula

Bachelor's degree programme in Business Administration (01.09.2012)

Description

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Qualifications

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Lectures Method

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Literature

  • Bygrave, W. & Zacharakis, A. (2008). Entrepreneurship. Hoboken, NJ : Wiley.
  • Morris, M.H., Kuratko, D. Fl. & Covin, J.G. (2007). Corporate Entrepreneurship and Innovation. Entrepreneurial Development within Organisations (2nd ed.). Mason: Thomson Higher Education.
  • Grant, R.M. (2013). Contemporary strategy analysis (8th ed.). Chichester: Wiley.
  • Current academic texts/articles on the subject being provided via Moodle.