4506696: Product Design - Exercise course

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Semester:SS 18
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:15.0 L / 11.5 h
Self-directed study time:78.5 h

Module coordination/Lecturers

Curricula

Bachelor's degree programme in Business Administration (01.09.2012)

Description

The goal is to develop a product or service for a regional case company. A series of instruments/tools for product design will be conveyed for the topics

  • from strategy to product
  • identification of customer needs
  • ideation
  • product development
  • prototyping
  • marketing

Qualifications

Lectures Method

Case based product/service design

Exam Modalities

  • term paper
  • presentation

Dates

DatumZeitRaum
05.03.201809:00 - 10:30H6 (Fabrikweg)
27.03.201809:00 - 10:30S1
14.05.201809:00 - 16:00H6 (Fabrikweg)
15.05.201809:00 - 15:00H6 (Fabrikweg)

Exams

  • PWW-BA-12_Product Design - UE1 (SS 18, in Bewertung)