Semester:SS 20
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:45.0 L / 34.0 h
Self-directed study time:86.0 h
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:45.0 L / 34.0 h
Self-directed study time:86.0 h
Module coordination/Lecturers
- Prof. Dr. Thomas Grisold
(Modulleitung)
- Prof. Dr. Thomas Grisold
(Interner Dozent)
- Dr. rer. oec. Michael Reiner Kamm, MSc
(E-Learning Admin)
Curricula
Bachelor's degree programme in Business Administration (01.09.2012)Modules
Description
A real-life case which is set up in cooperation with a company partner serves to apply knowledge on innovation management in a practical project. The developed solution should be scientifically sound and applicable in practice.
Qualifications
Lectures Method
Interactive exercise, real-life case, work in groups, cooperation with a company partner
Literature
Trott (2013). Innovation Management and New Product Development, 5th ed., Pearson.
Ahmed and Shepherd (2011). Innovation Management: Context, Strategies, Systems and Processes, Pearson.
Exam Modalities
- term paper
- presentation
Dates
| Datum | Zeit | Raum |
| 21.02.2020 | 13:00 - 16:00 | H2 |
| 06.03.2020 | 09:00 - 16:00 | C.119 |
| 06.03.2020 | 09:00 - 16:00 | S2 |
| 06.03.2020 | 09:00 - 16:00 | H1 |
| 06.03.2020 | 09:00 - 16:00 | Startup-Lab (Fabrikweg) |
| 06.03.2020 | 09:00 - 16:00 | S7 |
| 20.03.2020 | 09:00 - 16:00 | H2 |
| 24.04.2020 | 09:00 - 16:00 | S4 |
| 24.04.2020 | 09:00 - 16:00 | C.119 |
| 24.04.2020 | 09:00 - 16:00 | Startup-Lab (Fabrikweg) |
| 24.04.2020 | 09:00 - 16:00 | S2 |
| 24.04.2020 | 09:00 - 16:00 | H1 |
| 15.05.2020 | 09:00 - 18:00 | Extern |
Exams
- PWW-BA-12_Innovation Lab - Übung (SS 20, in Bewertung)