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Intermediate Levels of Social Embeddedness in New Product Development: The Role of Contextual Antecedents

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Reference

Zimmermann, A., & Welling, C. (2011). Intermediate Levels of Social Embeddedness in New Product Development: The Role of Contextual Antecedents. Paper presented at the Academy of Management Annual Meeting, San Antonio, USA.

Publication type

Refereed Conference Paper

Persons

Organizational Units

  • Institute for Entrepreneurship
  • Chair of Entrepreneurship and Strategic Management