5711922: FU_Design Thinking & Experience Design

Description

In the context of the digital economy, design thinking and experience design are taught and applied as the high road to innovation. The course introduces students to these approaches and examines them from the perspective of state-of-the-art cultural and social research. This means that we will bring techniques such as design personas and design mapping into dialogue with actor-network theory, ethnographic methods, and critical cartography. We will thereby discuss the possibility of not only a human-centered, but also an ecologically sustainable form of design thinking and experience design. Practically, the students will learn to combine scholarly with design approaches: we will scientifically consolidate design thinking and experience design, as well as creatively open up the traditional research process.

Lecture Goals

• Critical examination of design thinking and experience design
• Introduction into the sociology of actor-network theory
• Application of design personas and design mapping
• Practice of methods from ethnography and cartography

Lectures Method

• Discussions of theoretical and methodological texts
• Practices of approaches from design and ethnography
• Creation of a dossier with textual and visual exercises
• Ongoing and final presentations of the assignments

Admission Requirements

none

Literature

Adlin, Tamara and Holly Jamesen Carr. "Reality and Design Maps." In The Persona Lifecycle: Keeping People in Mind Throughout Product Design, ed. by John S. Pruitt and Tamara Adlin, 557-601. San Francisco: Morgan Kaufmann, 2006.
Constantine, Larry. "Users, Roles, and Personas." In The Persona Lifecycle: Keeping People in Mind Throughout Product Design, ed. by John S. Pruitt and Tamara Adlin, 499-519. San Francisco: Morgan Kaufmann, 2006.
Latour, Bruno. Reassembling the Social: An Introduction to Actor-Network-Theory. Oxford: Oxford University Press, 2005. Chap. "On the Difficulty of Being an ANT: An Interlude in the Form of a Dialog," 141-156.
Ganahl, Simon. Campus Medius: Digital Mapping in Cultural and Media Studies. Bielefeld: transcript, 2022. Chap. "Overview," 17-52. DOI: https://doi.org/10.14361/9783839456019
Müller, Francis. Design Ethnography: Epistemology and Methodology. Cham: Springer, 2021. Chap. "Methods and Aspects of Field Research," 31-76.
Norman, Don. The Design of Everyday Things. New York: Basic Books, 2013. Chap. "Design Thinking," 217-257.