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Enabling individualized recommendations and dynamic pricing of value-added services through willingness-to-pay data

Reference

Backhaus, K., Becker, J., Beverungen, D., Frohs, M., Müller, O., Weddeling, M., Knackstedt, R., & Steiner, M. (2010). Enabling individualized recommendations and dynamic pricing of value-added services through willingness-to-pay data. Electronic Markets, 20(2), 131-146. (ABDC: A; ABS: 2; ISI: 2.121; VHB: B)

Publication type

Refereed Journal Article

Persons

Prof. Dr. Oliver Müller

Organizational Units

Institute of Information Systems
Hilti Chair of Business Process Management

Time for tomorrow

To acquire knowledge through research and participation in discourse within the relevant scientific communities is a key factor shaping the international reputation of the University of Liechtenstein.

Think ahead

To acquire knowledge through research and participation in discourse within the relevant scientific communities is a key factor shaping the international reputation of the University of Liechtenstein.

Beauty in the alps

The campus is a way of life – a cosmopolitan meeting place in the Alps. Situated directly above Vaduz, it brings students from all over the world right to the heart of things.

Time for tomorrow

To acquire knowledge through research and participation in discourse within the relevant scientific communities is a key factor shaping the international reputation of the University of Liechtenstein.

Think ahead

To acquire knowledge through research and participation in discourse within the relevant scientific communities is a key factor shaping the international reputation of the University of Liechtenstein.

Beauty in the alps

The campus is a way of life – a cosmopolitan meeting place in the Alps. Situated directly above Vaduz, it brings students from all over the world right to the heart of things.

Enabling individualized recommendations and dynamic pricing of value-added services through willingness-to-pay data

Reference

Publication type

Persons

Organizational Units

To acquire knowledge through
research and participation in discourse
within the relevant scientific
communities is a key factor shaping
the international reputation of the
University of Liechtenstein.

To acquire knowledge through
research and participation in discourse
within the relevant scientific
communities is a key factor shaping
the international reputation of the
University of Liechtenstein.

The campus is a way of life –
a cosmopolitan meeting place in
the Alps. Situated directly above
Vaduz, it brings students from
all over the world right to the
heart of things.

To acquire knowledge through
research and participation in discourse
within the relevant scientific
communities is a key factor shaping
the international reputation of the
University of Liechtenstein.

To acquire knowledge through
research and participation in discourse
within the relevant scientific
communities is a key factor shaping
the international reputation of the
University of Liechtenstein.

The campus is a way of life –
a cosmopolitan meeting place in
the Alps. Situated directly above
Vaduz, it brings students from
all over the world right to the
heart of things.