Semester:SS 15
Type:Lecture
Language:English
Scheduled in semester:4
Semester Hours per Week / Contact Hours:45.0 L / 34.0 h
Self-directed study time:86.0 h
Type:Lecture
Language:English
Scheduled in semester:4
Semester Hours per Week / Contact Hours:45.0 L / 34.0 h
Self-directed study time:86.0 h
Module coordination/Lecturers
- PD Dr. habil. Stefan Güldenberg
(Modulleitung)
- PD Dr. habil. Stefan Güldenberg
(Interner Dozent)
- Mag. Natasha Doshi
(Externer Dozent)
- Dr. Susanne Durst, MSc
(Externer Dozent)
- Prof. Dr. Dominique Roland Gerber
(Externer Dozent)
- Dr. Michael Neubert
(Externer Dozent)
- Dr. Laurent Schenck
(Externer Dozent)
Curricula
Bachelor's degree programme in Business Administration (01.10.2008)Bachelor's degree programme in Business Administration (01.09.2012)
Modules
Description
Introduction to the field of International Management.
Basic introduction to: internationalization process and -environment, reasons for internationalization, actors in the international environment, the role of culture, instruments for the identification and evaluation of markets, market entry strategies, international human resource management, international marketing, organizational structures, and the leadership and management of international companies.
Qualifications
- Learn the most important instruments or approaches in the field of international management.
- Understand and apply the learned instruments or approaches in various situations.
- Tolerance, empathy, active listening, team skills, curiosity
- Personal initiative, curiosity, reflection
Lectures Method
Lecture with interactive elements
Literature
Cavusgil, S. T., Knight, G., & Riesenberger, J. (2013). A Framework of International Business. Upper Saddle River (NJ): Pearson.
Dates
Datum | Zeit | Raum |
24.02.2015 | 11:45 - 14:15 | H3 |
03.03.2015 | 11:45 - 14:15 | H3 |
10.03.2015 | 11:45 - 14:15 | H3 |
17.03.2015 | 11:45 - 14:15 | H3 |
24.03.2015 | 11:45 - 14:15 | H3 |
31.03.2015 | 11:45 - 14:15 | H3 |
14.04.2015 | 11:45 - 14:15 | H3 |
21.04.2015 | 11:45 - 14:15 | H3 |
28.04.2015 | 11:45 - 14:15 | H3 |
05.05.2015 | 11:45 - 14:15 | H3 |
12.05.2015 | 11:45 - 14:15 | H3 |
19.05.2015 | 11:45 - 14:15 | H3 |
26.05.2015 | 11:45 - 14:15 | H3 |
02.06.2015 | 11:45 - 14:15 | H3 |
Exams
- PWW-BA-12_International Management - VO (SS 15, bewertet)
- PWW-BA-12_International Management - VO (WS 15/16, bewertet)