Semester:SS 15
Type:Proseminar
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:15.0 L / 11.5 h
Self-directed study time:78.5 h
Type:Proseminar
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:15.0 L / 11.5 h
Self-directed study time:78.5 h
Module coordination/Lecturers
- PD Dr. habil. Christian Marxt
(Modulleitung)
- Dr. rer. oec. Ana Claudia Procopio Barbosa Schön
(Interner Dozent)
- Dr. rer. oec. Ana Claudia Procopio Barbosa Schön
(Co-Modulleitung)
Curricula
Bachelor's degree programme in Business Administration (01.10.2008)Bachelor's degree programme in Business Administration (01.09.2012)
Description
The goal is to develop a product or service for a regional case company. A series of instruments/tools for product design will be conveyed for the topics
- from strategy to product
- identification of customer needs
- ideation
- product development
- prototyping
- marketing
Qualifications
Lectures Method
Case based product/service design
Dates
| Datum | Zeit | Raum |
| 03.03.2015 | 10:00 - 11:45 | abgesagt/cancelled |
| 17.03.2015 | 10:00 - 11:45 | abgesagt/cancelled |
| 31.03.2015 | 10:00 - 11:45 | abgesagt/cancelled |
| 14.04.2015 | 10:00 - 11:45 | abgesagt/cancelled |
| 28.04.2015 | 10:00 - 11:45 | abgesagt/cancelled |
| 12.05.2015 | 10:00 - 11:45 | abgesagt/cancelled |
| 26.05.2015 | 10:00 - 11:45 | abgesagt/cancelled |
Exams
- PWW-BA-12_Product Design - UE1 (SS 15, bestätigt)