4306696: Product Design - Exercise course

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Semester:SS 17
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:15.0 L / 11.5 h
Self-directed study time:78.5 h

Curricula

Bachelor's degree programme in Business Administration (01.09.2012)

Description

The goal is to develop a product or service for a regional case company. A series of instruments/tools for product design will be conveyed for the topics

  • from strategy to product
  • identification of customer needs
  • ideation
  • product development
  • prototyping
  • marketing

Qualifications

Lectures Method

Case based product/service design

Exam Modalities

  • term paper
  • presentation

Dates

DatumZeitRaum
07.03.201709:00 - 12:00Exkursion
21.03.201710:00 - 11:45S3
04.04.201710:00 - 11:45S3
25.04.201710:00 - 11:45S3
09.05.201710:00 - 11:45S3
23.05.201710:00 - 11:45S3
30.05.201710:00 - 11:45S3

Exams

  • PWW-BA-12_Product Design - UE1 (SS 17, in Bewertung)