Semester:SS 17
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:15.0 L / 11.5 h
Self-directed study time:78.5 h
Type:Exercise
Language:English
Scheduled in semester:6
Semester Hours per Week / Contact Hours:15.0 L / 11.5 h
Self-directed study time:78.5 h
Module coordination/Lecturers
- PD Dr. habil. Christian Marxt
(Modulleitung)
- Dr. rer. oec. Zorica Zagorac-Uremović, MSc
(Interner Dozent)
- Dr. rer. oec. Ana Claudia Procopio Barbosa Schön
(E-Learning Admin)
Curricula
Bachelor's degree programme in Business Administration (01.09.2012)Description
The goal is to develop a product or service for a regional case company. A series of instruments/tools for product design will be conveyed for the topics
- from strategy to product
- identification of customer needs
- ideation
- product development
- prototyping
- marketing
Qualifications
Lectures Method
Case based product/service design
Exam Modalities
- term paper
- presentation
Dates
| Datum | Zeit | Raum |
| 21.03.2017 | 11:45 - 13:30 | abgesagt/cancelled |
| 04.04.2017 | 11:45 - 13:30 | abgesagt/cancelled |
| 25.04.2017 | 11:45 - 13:30 | abgesagt/cancelled |
| 09.05.2017 | 11:45 - 13:30 | abgesagt/cancelled |
| 23.05.2017 | 11:45 - 13:30 | abgesagt/cancelled |
| 30.05.2017 | 11:45 - 13:30 | abgesagt/cancelled |
Exams
- PWW-BA-12_Product Design - UE2 (SS 17, abgesagt)