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Knowledge Networks in SMEs: How does relationship management support knowledge marketing in SMEs?

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Reference

Diehr, G., Güldenberg, S., Wilhelm, S., & Klammer, A. (2015). Knowledge Networks in SMEs: How does relationship management support knowledge marketing in SMEs?. Paper presented at the International Forum on Knowledge Asset Dynamics (IFKAD), Bari (Italy).

Publication type

Paper in Conference Proceedings

Persons

Organizational Units

  • Institute for Entrepreneurship
  • Chair in International Management
  • Chair of Entrepreneurship and Strategic Management