Opportunity Recognition & Business Model Design (VO)
Opportunity Recognition & Business Model Design (VO)
Module Coordinator/Lecturers
Project Description
- Systematically identify and exploit opportunities.
- Market-Pull, Technology-Push and Blue Ocean.
- Opportunity Recognition as a process.
- Systematization of business models and components.
- Analysis and evaluation of business models.
- Application of big data algorithms to identify new markets and technologies.
Teaching Method
Interactive lecture with exercises.
Requirements
None
Examination
The grade of the course results from an open book exam.