Technology and Innovation Management (VT IME) - Exercise
Technology and Innovation Management (VT IME) - Exercise
Module Coordinator/Lecturers
Project Description
The goal is to develop a product or service for a regional case company. A series of instruments/tools for product design will be conveyed for the topics
- from strategy to product
- identification of customer needs
- ideation
- product development
- prototyping
- marketing
Teaching Method
Case based product/service design
Learning Outcomes
The students...
Assessment Methods
- case study essay 20%
- case presentation 80%