3906653: C12_International Management - Vorlesung

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Semester:SS 15
Art:Vorlesung
Sprache:Englisch
Plansemester:4
Lektionen / Semester:45.0 L / 34.0 h
Selbststudium:86.0 h

Modulleitung/Dozierende

Studiengang

Bachelorstudiengang Betriebswirtschaftslehre (01.10.2008)
Bachelorstudiengang Betriebswirtschaftslehre (01.09.2012)

Module

Beschreibung

Introduction to the field of International Management.
Basic introduction to: internationalization process and -environment, reasons for internationalization, actors in the international environment, the role of culture, instruments for the identification and evaluation of markets, market entry strategies, international human resource management, international marketing, organizational structures, and the leadership and management of international companies.

Kompetenzen

    • Learn the most important instruments or approaches in the field of international management.
    • Understand and apply the learned instruments or approaches in various situations.
    • Tolerance, empathy, active listening, team skills, curiosity
    • Personal initiative, curiosity, reflection

Lehrmethoden

Lecture with interactive elements

Literatur

Cavusgil, S. T., Knight, G., & Riesenberger, J. (2013). A Framework of International Business. Upper Saddle River (NJ): Pearson.

Termine

DatumZeitRaum
24.02.201511:45 - 14:15H3
03.03.201511:45 - 14:15H3
10.03.201511:45 - 14:15H3
17.03.201511:45 - 14:15H3
24.03.201511:45 - 14:15H3
31.03.201511:45 - 14:15H3
14.04.201511:45 - 14:15H3
21.04.201511:45 - 14:15H3
28.04.201511:45 - 14:15H3
05.05.201511:45 - 14:15H3
12.05.201511:45 - 14:15H3
19.05.201511:45 - 14:15H3
26.05.201511:45 - 14:15H3
02.06.201511:45 - 14:15H3

Prüfungen

  • PWW-BA-12_International Management - VO (SS 15, bewertet)
  • PWW-BA-12_International Management - VO (WS 15/16, bewertet)