Semester:WS 20/21
Art:Übung
Sprache:Englisch
Plansemester:5
Lektionen / Semester:30.0 L / 22.5 h
Selbststudium:37.5 h
Art:Übung
Sprache:Englisch
Plansemester:5
Lektionen / Semester:30.0 L / 22.5 h
Selbststudium:37.5 h
Modulleitung/Dozierende
- Dr. Bernd Schenk
(Modulleitung)
Studiengang
Bachelorstudiengang Betriebswirtschaftslehre (01.09.2012)Module
Beschreibung
Case Studies in the field of E-Business / E-Commerce
Kompetenzen
- to be covered in lecture
- replicate the content of case studies in relation to E-commerce (as-is situation, solution, results).
- discuss case studies in the field of E-commerce with relation to methods and theories covered in the lecture.
- solve different assignments with relation to the case study by using the methods learnt.
- compare the as-is situation and solutions described in different cases and identify possibilities for improvement.
- develop new E-commerce solutions and approaches for the case studies used.
- evaluate the developed solutions regarding its advantages and sustainability.
- listen to the lecturer and their colleagues.
- work together to solve the assignments of the case study, communicate with each other and give support.
- evaluate their selves and their contribution in the team with relation to cooperation, communication and troubleshooting.
- develop their social competences while working in a team and adapt these competences to optimize the result of the teamwork.
- support other team members while presenting the results and provide proper argumentation for the solution path chosen in the case study.
- repeat the contents of lectures, exercises and case studies in a self-organized way
- assess their own learning progress during lectures, exercises, case studies and self-study (e.g., participation in discussions, solving exercises, presenting solutions)
- identify their own strengths and weaknesses
- tolerate different opinions and working styles (e.g., during classroom discussions, in online forums)
Lehrmethoden
Interactive Exercise, students present their solutions during the course.
Literatur
Required Reading:
-Laudon, K. C., Traver C. G. (2017). E-Commerce 2017. Pearson.
Recommended Reading:
-Turban, E., King, D. Lee, J., Liang, Ting-Peng, Turban, D. (2012). Electronic Commerce 2012. A Managerial and Social Networks Perspective. Pearson.
Prüfungsmodalitäten
- Seminar Paper
- Presentation