Semester:WS 22/23
Art:Modul
Sprache:Englisch
ECTS-Credits:6.0
Plansemester:5
Lektionen / Semester:60.0 L / 45.0 h
Selbststudium:135.0 h
Art:Modul
Sprache:Englisch
ECTS-Credits:6.0
Plansemester:5
Lektionen / Semester:60.0 L / 45.0 h
Selbststudium:135.0 h
Modulleitung/Dozierende
- Dr. Bernd Schenk
(Modulleitung)
Studiengang
Bachelorstudiengang Betriebswirtschaftslehre (01.09.2012)Lehrveranstaltungen
Beschreibung
Fundamentals of online trading (esp. e-commerce), economical, legal and ethical aspects of e-commerce. Business models differentiation of Business-to-Business (B2B) and Business-to-Consumers (B2C), architectures and functionalities (especially marketing, security and payment systems), technologies (intranet, extranets, web shops, collaboration systems and social media), e-government, case study
Kompetenzen
- are able to describe the fundamental concepts of E-commerce
- describe the impact of E-Commerce and its business models on individuals, organizations, and society. They exemplify concepts, definitions and tasks; describe important factors distinguishing E-Business and traditional retail.
- apply methods and models in relation with E-Commerce solve contemporary problems.
- identify connections between concepts in E-Commerce, business models, information systems, and information technology.
- combine models, methods, and theories to implement holistic E-commerce concepts.
- evaluate the learned concepts and methods regarding its advantages and explanatory power - especially regarding different competitive strategies.
- replicate the content of case studies in relation to E-commerce (as-is situation, solution, results).
- discuss case studies in the field of E-commerce with relation to methods and theories covered in the lecture.
- solve different assignments with relation to the case study by using the methods learnt.
- compare the as-is situation and solutions described in different cases and identify possibilities for improvement.
- develop new E-commerce solutions and approaches for the case studies used.
- evaluate the developed solutions regarding its advantages and sustainability.
- listen to the lecturer and their colleagues.
- work together to solve the assignments of the case study, communicate with each other and give support.
- evaluate their selves and their contribution in the team with relation to cooperation, communication and troubleshooting.
- develop their social competences while working in a team and adapt these competences to optimize the result of the teamwork.
- support other team members while presenting the results and provide proper argumentation for the solution path chosen in the case study.
- repeat the contents of lectures, exercises and case studies in a self-organized way
- assess their own learning progress during lectures, exercises, case studies and self-study (e.g., participation in discussions, solving exercises, presenting solutions)
- identify their own strengths and weaknesses
- tolerate different opinions and working styles (e.g., during classroom discussions, in online forums)
Voraussetzungen (formal)
Voraussetzung für die Anmeldung zum Modul:
- erfolgreicher Abschluss von English I
- erfolgreicher Abschluss von weiteren Modulen des 1. Regelstudienjahres im Umfang von weiteren 45 Credits.